Matthew Breitenbach | January 19, 2024

Open House Tips For Sellers

If you’re hoping to achieve a winning sale, an effective open house can be an integral part of your selling strategy. A well-orchestrated open house can often be the difference between a standard sale and one that exceeds your expectations. It's an opportunity to showcase your home's best features, create a lasting impression on potential buyers, and ultimately receive more offers. However, hosting a successful open house requires careful planning and execution.

Read on for valuable open house tips for sellers that will help you make the most of this important event and increase your chances of finding the right buyer for your home.

Guidance on hosting successful open houses

Preparing your home for visitors

When hosting an open house, one of the most critical steps is ensuring your property is tour-ready. Think about it: when prospective buyers walk through your front door, you want them to envision a space they could call their very own.

Decluttering and deep cleaning

A successful showing starts with a home that feels both clean and spacious. Potential buyers typically find it challenging to imagine themselves in a space cluttered with someone else's personal belongings. So, decluttering is a must. Remove all personal belongings, especially family photos and other personal items. Remove clutter from countertops, tables, and floors to create a sense of spaciousness.

Besides that, a deep clean is essential. Clean homes signify well-maintained properties, and that can attract attention, possibly leading to a faster sale.


Fix any minor issues, such as leaky faucets, loose doorknobs, or chipped paint. Addressing these small problems from the very beginning demonstrates that your home has been well-maintained.

Curb appeal

Make a great first impression by ensuring your home's exterior is inviting and bright. Trim any overgrown bushes, weed the garden, and consider adding some potted plants or flowers near the entrance for a pop of warm color.


Consider professional staging services or arrange furniture and decor to highlight your home's best features. Staging can make your home more visually appealing and help buyers envision its potential.

Create a neutral but inviting environment, letting natural light pour in. A bright and airy space is more appealing to potential buyers. Some fresh flowers or potted flowers by the front door can add a welcoming touch, ensuring that the first impression of your house is a lasting one.

Spreading the word

Your next open house could be the event that seals the deal, but of course, this is only the case if buyers know about it. Your agent will have top-tier marketing tactics at the ready, listing your home on popular real estate websites, complete with high-quality photos and a compelling description. Most buyers start their search online, so a strong online presence is crucial. Many agents also set up eye-catching signs in the neighborhood to direct more people to your door. Share the open house date with friends and neighbors and on social media. Remember, the more people that attend, the higher your chances of finding that one buyer who falls in love with your home.

Scheduling the open house

Choosing the right timing and scheduling for your open house is crucial. Typically, weekends are the best time to host an open house, as more people are available to attend. Saturday and Sunday afternoons tend to be the most popular choice. However, consult with your real estate agent to determine the best day and time for your specific market. Open houses typically last 2 hours. This provides ample time for potential buyers to visit and tour the whole property while creating a sense of urgency. In addition to the open house, consider scheduling private showings for buyers who are unable to attend or prefer a more personalized experience.

Letting the professionals take the reins

While it might be tempting to conduct your own open house, there's a good chance that letting your seasoned agent take control will yield better results. After all, they are highly skilled in the art of selling, understand the housing market intricacies, and can effectively engage with open house attendees to showcase all your home’s promise and potential. Your agent will also collect information, manage sign-in sheets, and ensure that your property is shown in its best light. Trust their expertise and focus on your next chapter as they work to find you the right buyer.

Distribute informative brochures

Consider creating high-quality flyers or brochures with photos and essential information about your home. These materials can be handed out during the open house and left in a visible location for visitors to peruse or take home. Handouts and brochures are more than just paper; they're tangible memories of the property. As potential buyers attend multiple open houses, having a well-designed brochure with beautiful photos, property details, and even financing options can keep your listing at the forefront of their minds. It's a piece of the property they can take with them, refer back to, and even share with friends and family. In the world of real estate, it's these emotional and thoughtful touches that can make the difference between just another open house and a successful open house that resonates with prospective buyers.

In the end, hosting a successful open house involves thorough preparation, effective marketing, and creating a welcoming atmosphere. By following these open house tips for sellers and working closely with a skilled real estate agent, you can maximize your chances of attracting the right buyers and closing the deal on your home before you know it. An open house isn't just an event; it's an opportunity to showcase your property's potential and make a lasting impression on potential buyers.

Partner with The Breitenbach Advisory Team

For open house tips for sellers and more, it’s time to work with The Breitenbach Advisory Team. With unrivaled market expertise and insightful guidance, this expert team is ready to lead you to a winning sale. Contact them today to begin.

*Header photo courtesy of Matthew Breitenbach

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